Build it so it can be found
Server-rendered HTML, a performance budget and structured data from the first commit. Retrofitting search onto a finished product costs more than including it, every time.
NewAEO + GEO in every build
Software, web and AI systems, built to ship.
We build web platforms, apps, SaaS and AI systems. Then we do the search work that gets them found.
- 1 day
- Reply timeFrom the person who does the work
- 6
- Services in-houseDesign, engineering, AI, search
- 100%
- Yours to keepCode, accounts and infrastructure
How we think01 02 03
So what actually moves the needle?
Ship in phases you can see
Work lands in a live environment you can open at any point, in phases with a price against each. No reveal at the end, no invoice for something you did not approve.
Measure it, then decide
Analytics and conversion tracking wired before launch, so the next phase is chosen by what people actually did rather than by whoever argues hardest.
The evidence
Shipping is no longer the hard part. Being found is.
Four published findings, and what each one changes about the way we build.
+8.4%
more retail conversions from a mobile site 0.1 seconds faster.
So speed is a budget we hold during the build, not a clean-up job after it.
Google, Deloitte & 55 · 30m sessions2028
the year AI search visitors are projected to overtake search visitors.
So pages are written answer-first, as HTML an assistant can read without running JavaScript.
Semrush · AI referral traffic9 in 10
pages run third-party code the owner does not control.
So every tag, font and widget justifies its weight before it ships.
Web Almanac 2025 · third parties1 in 3
pages have no canonical tag telling Google which URL counts.
So canonicals, schema and sitemaps go in at build time, not as a later invoice.
Web Almanac 2025 · SEOWhat we do
Six services, one team.
We build the product and the layer that decides whether anyone finds it. Most studios sell one half and subcontract the other, and the gap between them is where projects lose weeks.
Honestly
In-house, freelancer, or us?
Three ways to get this built. Two of them are sometimes the right answer.
| Comparison | In-house hire | Freelancer | MAXDD |
|---|---|---|---|
| Time to start | 2–3 months to hire | Days | Days |
| Cost shape | Salary, all year | Hourly or daily | Fixed per phase |
| Range of skills | One person’s stack | Usually one discipline | Design, engineering, AI, search |
| Continuity | Until they leave | Until they are booked | Retained or on call |
| Best for | Ongoing product teams | One defined task | Builds, plus the search work after |
Results
What we measure, and what we report.
We do not publish invented percentages. These are the numbers we hold ourselves to on every build, and the ones that appear in your monthly report.
- Clicks, impressions and queries from Search Console
- Enquiries, calls and signups — named as events, not sessions
- Citations and referrals from AI assistants
- What we shipped this month, and what it changed
≤ 2.5sLargest Contentful PaintField data at the 75th percentile, on mobile
≤ 200msInteraction to Next PaintMeasured against a production build
≤ 0.1Cumulative Layout ShiftChecked on every deploy, not at the end
100%Pages indexable at launchVerified in Search Console before handover
Questions
Asked before the first call.
01
What is MAXDD?
MAXDD (also written MAXD, MAXDD Tech or maxdd.tech) is a software engineering studio based in Lahore, Pakistan, working with teams in the United States and the United Kingdom. Four people build web platforms, applications, SaaS products and AI systems, and do the search, structured data and analytics work that decides whether those products are found. Prices are published, and the first audit is free.
02
What does MAXDD actually build?
Four kinds of thing: marketing sites and web platforms, custom applications such as dashboards and portals, SaaS products with authentication and billing, and AI features grounded in a company’s own data. Search and analytics work is attached to all of them.
03
How much does a project cost?
Starting points are published: from £350 for a single page, £650 for a complete site with the search foundation, £950 for an application module, and £1,200 for a SaaS first release or an AI system in production. Longer programmes run as a sequence of those phases, each priced and agreed before it starts. For context, UK agencies typically charge £3,000–£8,000 for a small business site — we are deliberately below that, and the scope of each phase is published so you can see why.
04
How long does a build take?
One to two weeks for a single page, three to five weeks for a multi-page platform, six to ten weeks for an application module, and eight to sixteen weeks for a SaaS first release. Larger products are broken into phases that each ship on their own timeline.
Start here
Tell us what you are building.
Send us the problem — an idea, an existing product, a site that is not performing. We will tell you what is worth building, what is worth fixing, and what it costs, before anyone signs anything.
Or ask for the free audit
A written build and search audit of your current site — no call required, no obligation afterwards. If the answer is that nothing needs rebuilding, that is what the document will say.
Three working days · no obligation
Prefer email? hello@maxdd.tech